The nutritional supplement industry is not very well regulated. Most companies claim that their products are the purest, safest, most potent products on the shelves. In truth however, it is regularly revealed by watchdog consumer groups like consumerlab.com or Consumer Reports that this is not the case. Often nutritional supplements are of questionable quality and many actually contain contaminants like lead and other heavy metals, bacteria, solvent residues and other possibly dangerous contaminants. Many products don’t meet the label claims for potency, amount of active ingredient or even the identity of the ingredient contained in the product. It is not that unusual for there to be ingredients not claimed on the label and in some cases there can be very little or even none of the listed main ingredients! Remarkable as it seems, it is definitely a “buyers beware” market.
Most supplement manufacturers like to believe that their raw materials suppliers are providing them with safe, uncut ingredients that are free from impurities and high in potency. Ingredient suppliers provide a Certificate of Analysis with raw materials from all over the world. These certificates list laboratory analysis test results for the material’s identity, potency, heavy metal content, mold and bacteria. Most supplement manufactures like to believe that this is accurate information.
When Pure Essence Labs started to independently test the raw materials we were receiving, it became apparent that the Certificate of Analysis was often inaccurate and occasionally completely misleading. In embracing GMP standards we decided to build our own quality assurance laboratory. We decided if we couldn’t trust our suppliers, we would find out for ourselves if the raw materials we were using were the purest, safest, best quality ingredients available for our products.
It has been an educational process, but we know now that we have to test everything that goes into our products. If the tests don’t validate what the supplier has stated on the Certificate of Analysis, we find a new supplier that has a better quality raw material. No compromises, no excuses. That is the Pure Essence promise!
Educating our customers is the cornerstone of all that we do at Pure Essence Labs. It is our hope that each time we educate a customer that we increase the level of accountability to our competitors. Please stop by our website frequently to check for new updates as they become available.